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Episode 225: Your First 100 Members with Erin Sanderson

Today’s guest for this special Wednesday’s episode is my friend, and member of our mastermind group, Erin Sanderson. As you’ll hear in this episode, Erin knows how to build an extraordinary community and business, and she quite literally, is a rock star! Get ready for a story of someone who launched a mastermind in less than two weeks and got her first 110 members in 48 hours – with just one email.

If you enjoy this episode and it inspired you in some way, we’d love to hear about it and know your biggest takeaway. Take a screenshot of you listening on your device, post it to your Instagram Stories and tag me and Erin, @jameswedmore and @fitrockerchick!

I want to invite you to help contribute to this podcast by submitting a question for the Listener Question of the Week edition of The Mind Your Business Podcast. All you have to do is go to and record a question (under 4 minutes or less) that could be featured on an upcoming episode!

In the episode you’ll hear:

  • About Erin’s transition from a fitness to a lifestyle business

  • Why she decided on a membership model and how she approached the email to sell it

  • The reason she refers to it as a “girl gang” and what the group has given to the members and Erin personally

  • Her hesitations in sharing her story here today

  • What really motivates and drives Erin

  • Exciting developments in her business for this year that you do not want to miss


Erin’s Website and Membership, She’s a Rock Chick

Her Instagram & Facebook

Connect with me on Instagram & Facebook!