Today’s case study of the week reveals 12 months of lessons from an entrepreneur who hired her first employee one year ago. My special guest is Nicole Begley, who is in an awesome and unique niche. She is not only a pet photographer, but Nicole actually teaches and coaches other people building the same type of business. In this episode you’ll hear all about her journey and specifically how she let go of the small, “busy” tasks that weren’t generating revenue, in order to truly step into the role of the digital CEO!
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In the episode you’ll hear:
How Nicole took her passion and transitioned to the online space
When she knew that she had a viable online business and what her first launch looked like
What led to Nicole hiring her first employee in 2018 and some of the stories she was telling herself around getting help
The biggest mistakes she’s made along the way and the lessons that came with them
How Nicole is approaching the hiring of her next employee and what she’s looking at instead of just the cost
Her one big piece of advice for all entrepreneurs looking to scale their businesses
Her Book, Pet and Horse Photography for Everybody
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